User’s Habits and Attitudes towards Chinese Books Reading in Pakistan

Abstract

Reading has always been highly valued as an activity that is essential to total achievement in a variety of spheres of life, including non-academic ones. It is an essential skill that promotes learning and improves each person individually. Because reading habits and attitudes can play a major role in successful learning, there is a lot of interest in this topic. The purpose of this study is to examine how people who live in Pakistan's largest cities read Chinese literature and how they feel about it. In order to conduct a survey study, the research design uses a quantitative research approach. A straightforward random sample technique was used to collect data, and 300 respondents provided information via a standardized questionnaire.

In this study, a pre-tested questionnaire that passed validity and reliability tests was employed. Smith's (1991) Adult Survey of Reading Attitude (ASRA) was somewhat changed. With a computed Cronbach's alpha of 0.79, adequate reliability was established. According to the findings, the participants distributed their free time as follows: 52% spent on the internet, 30% on reading, 7% on games, 0% on sports, and 11% on watching television. The majority read for roughly 1-2 hours (45%), 2-3 hours (41%), 3-4 hours (9%), and 4-5 hours (5%), each day. Preferences for reading materials revealed a shift towards online content, with 50% selecting for newspapers, 20% for online e-books and journals, 11% for textbooks, 11% for comics, and 8% for magazines. The majority of users preferred reading in Urdu (52%) over other languages (3%), English (45%), and other languages. Of the participants, 33% did not affirm reading books or novels, although a sizable portion (67%) did. According to the study, 90% of participants thought that reading books had a significant impact on their learning habits, with only 10% disagreeing. Usage trends showed that 54% of readers were utilizing print media and 45% were reading online. The reading activity (mean = 3.31), enjoyment of reading (mean = 3.79), and anxiety and difficulty (mean = 2.94) were the three areas where reading attitudes were found to be quantitatively analysed. To sum up, the survey offers insightful information on people' reading preferences and perceptions of Chinese novels. The implementation of courses aimed at improving users' reading and communication abilities as well as their comprehension of Chinese culture and language is one of the recommendations.

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